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Built for Real
Life
Performance coaching that fits into your busiest seasons — not just ideal ones.
Performance, Not Perfection
This is about real strength — energy, focus, and resilience that lasts.
Rooted in
Science
No trends. Just proven strategies personalized for your body and life.
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Meet Dr. Chris Irvine
Hi, I'm a Family physician and performance coach helping people build strength that holds up — especially in the decades after your twenties, when life gets real.
But strength here isn’t just muscle — it’s energy, clarity, resilience, and the ability to move through life’s demands with confidence and power.
With a background in precision and clinical medicine, nutrition and fitness coaching, and competition in CrossFit and martial arts, I bring a grounded, real-world approach to helping people build sustainable strength for life.
I've spent my career helping busy professionals, parents, and high-performers rebuild what matters most: durable energy, resilience, and habits that actually last. Not through gimmicks or hacks — but through simple, science-backed strategies that work in the real world, even during the busiest, messiest seasons of life.
My Mission Is Simple
To help you stop surviving and start building the kind of strength — physical, mental, and emotional — that carries you into the future you deserve.
Two Ways to Work With Me
I keep my roster small so every client gets the level of attention and precision that drives real results. If we work together, it’s because you’re ready to execute and I’m ready to design the strategy that gets you there.
Strength Consult
$250
A one-time, deep dive designed to give you clarity, direction, and a custom 90-day plan you can run with immediately.
You'll get:
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A full review of your current training, nutrition, recovery, and lifestyle
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A personalized 90-day performance plan built for your goals, schedule, and resources
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Clear priorities so you stop guessing and start executing
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Measurable performance benchmarks to track progress
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Who it’s for: Independent, self-motivated people who want expert eyes on their plan and a direct path forward — without ongoing coaching.
Year of Strength
$1,800/year or $500/quarter
A 12-month, expert-led performance program that combines training, recovery, and lifestyle upgrades. We meet quarterly to review progress, adjust your program, and set the next phase in motion.
You’ll get:
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A long-term performance roadmap that evolves with you
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Quarterly check-ins to refine your training, nutrition, and recovery strategy
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Guidance that balances ambition with longevity — so you get stronger without burning out
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Access to me as your physician-coach for expertise you can’t find in a generic fitness plan
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Who it’s for: Busy professionals and athletes in midlife who are serious about building strength, resilience, and performance for the next decade — not just the next 12 weeks.
Why Performance Matters
Building strength, endurance, recovery, clarity, and resilience isn't just about "fitness"—it's about creating the strength and freedom to live fully and rise to whatever life demands.
When you focus on what your body and mind can do, better health becomes a natural byproduct.
Performance is about living fully, aging powerfully, and building a life that's resilient to stress, change, and challenge.
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Bottom line: Whether you want a one-time master plan or a full year of expert guidance, the approach is the same — precise, efficient, and built for results that last.
Choose Your Path Forward
No matter where you’re starting from, three flexible options designed to help you gain insight, build momentum, and create lasting change.
Option 2
Book Your Strength Consult
"Skip the noise. Get the plan."
The Strength Consult is a 90-minute, expert-led deep dive that identifies your biggest opportunities for improvement and hands you a custom 90-day plan to get results. Once you book, you’ll be scheduled immediately and get an email with assessments and prep instructions before our session.
Option 3
Apply for Year of Strength
"The most successful people don’t start over — they get sharper."
Year of Strength is a12-month expert-led coaching program with quarterly upgrades to your training, recovery, and lifestyle. A year from now, you'll wish you started today.
We meet every quarter to refine your roadmap, keep what’s working, and strategically upgrade the rest.
The first step is a quick discovery call so we can confirm it’s the right fit before starting your first quarter.
Trust and Transparency
Privacy Statement
Your information is private, secure, and treated with the highest respect. We do not sell, share, or disclose your data to third parties. Any results or personal insights gathered through assessments or coaching are used solely to support your individual health and performance goals. All data is stored securely and handled with discretion. You are in full control of how your information is used, and you can request updates or deletion at any time.
Disclaimer
Although I am a licensed physician, in this setting I act as a coach and consultant—not as your doctor. Participation in assessments, coaching, or programs through this platform does not establish a doctor-patient relationship. No clinical diagnosis, treatment, or medical advice is provided. All services are intended for educational and personal development purposes only.
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